CMA African Wholesale Food (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect the personal information you provide when you visit our website or contact us.

By using our website or submitting any form, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following types of personal information when you use our website:

a. Information you provide directly

• Full name
• Email address
• Phone number
• Business name or type (for wholesale inquiries)
• Message content submitted through our contact form

b. Information collected automatically

When you visit our website, certain technical information may be collected automatically, including:

• IP address and approximate location
• Browser type and version
• Pages visited and time spent on each page
• Referring website or search engine

This information is collected using standard website analytics tools (such as Google Analytics) and is used only in aggregate to improve our website.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries, questions, or wholesale partnership requests
• To provide product information, pricing, and order details
• To send you follow-up communications related to your inquiry
• To improve our website content and user experience
• To comply with applicable laws and regulations

We do not use your personal information for automated decision-making or profiling.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties.

We may share your information only in the following limited circumstances:

• With service providers who assist us in operating our website or business (such as email or hosting providers), who are contractually required to keep your information confidential
• When required by law, such as in response to a valid subpoena, court order, or government request
• To protect the rights, safety, or property of CMA African Wholesale Food, our customers, or others

Any third parties with whom we share data are required to handle your information with the same level of care described in this policy.

4. How Long We Keep Your Information

We retain your personal information only as long as necessary to fulfill the purpose for which it was collected, or as required by law.

• Contact form submissions are retained for up to 24 months from the date of submission.
• If you request deletion of your information, we will process your request within 30 days, except where retention is required by law.

5. Cookies and Tracking Technologies

Our website may use cookies — small text files stored on your device — to improve your browsing experience and analyze website traffic.

Types of cookies we may use:

• Essential cookies: Required for the website to function correctly
• Analytics cookies: Used to understand how visitors use our website (e.g., Google Analytics)

You can control or disable cookies through your browser settings at any time. Disabling essential cookies may affect the functionality of certain parts of our website.

6. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

• The right to access the personal information we hold about you
• The right to correct inaccurate or incomplete information
• The right to request deletion of your personal information
• The right to opt out of marketing communications at any time
• The right to lodge a complaint with a relevant data protection authority

To exercise any of these rights, please contact us using the information provided in Section 9 of this policy. We will respond to all requests within 30 days.

7. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

These measures include:

• SSL encryption on our website (HTTPS)
• Restricted access to personal data within our business
• Regular review of our data handling practices

While we take data security seriously, no method of transmission over the internet is completely secure. We cannot guarantee absolute security of your information.

8. Third-Party Links

Our website may contain links to third-party websites, including our social media pages (Facebook, Instagram, WhatsApp). This Privacy Policy applies only to our website. We are not responsible for the privacy practices of any third-party sites. We encourage you to review the privacy policy of any external site you visit.

9. Children’s Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has submitted personal information to us, please contact us immediately and we will delete it.

10. Contact Us About Privacy

If you have questions about this Privacy Policy, wish to exercise your rights, or would like to report a privacy concern, please contact us:

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make changes, we will update the “Last Updated” date at the top of this page.

We encourage you to review this policy periodically. Continued use of our website after any update constitutes acceptance of the revised policy.

© 2025 CMA African Wholesale Food. All rights reserved.